Unchartered Territory
Plotting the Course
The Unchartered crew are a collective of trusted industry experts and global brand builders ready to guide your international brand expansion into exciting new waters.
Our vision for Unchartered is simple: We use our crew’s expertise to guide your international brand expansion, providing proof of concept in new markets and channels and ultimately increasing your brand valuation as we help you scale and grow.
Discover new horizons
We navigate the unknown for founders, CEO’s and executive teams, so that your brand can reach its full potential at speed
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01 Map smart strategies
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Identify new opportunities
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Build for sustained growth
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Brand identity & positioning
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Turn insight into action
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Supply Chain Review
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Define category segmentation
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02 Chart a course
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Set goals and destination
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Tailored & relevant go to market plans
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Unlock new markets & channels
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Supply chain set up
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03 Scale at speed
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Accelerate growth through partnerships/ people / places
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Smart execution delivering successful expansion
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Rapid brand and category growth with your audience
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04 Optimise and amplify
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Optimise operations for profitable growth
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Boost visibility and engagement
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Deliver authentic advocacy for brand development
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Here’s what our
brands are saying
"Ben's ability to navigate complex multinational environments and build sustainable successful brands on the global stage put Ben at the top of the list for any brand looking for guidance and leadership when looking to expand internationally"
Sean Lynch, Chief Commercial Officer
"Ben is one of the strongest commercial minds and best people that I have worked with. He executed Califia Farms entrance into the UK market. Starting from zero he led a small team to build a thriving high velocity business unit with limited resources and big returns. Customers love him. He’s a great communicator and does a great job in keeping the team aligned and taking all stakeholders on a high growth journey. Ben is one of the few people I have met who can plan big and execute with precision"
April Siler SVP Marketing & Global Development
“Ben is a highly motivated commercial business leader. He delivered results even when working through a lot of complexity. His ability to focus on high level strategy whilst staying on top of the operating model enabled him to achieve the company’s performance goals”
Emma Loisel, Non-Exec Director
"Having Unchartered Territory onboard with your experience being able to advise us and also your relationships that you have, is really, really invaluable. It feels like a partnership of advisors. What more could you want from people that you're working with"
Gillian Anderson, Founder
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